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Medina Dairy announces £3.5 million investment programme
Medina Dairy, the supplier of fresh milk, dairy and bakery products to the retail, convenience, wholesale and foodservice sectors has started a major £3.5 million development programme to further upgrade its Watson’s Dairy in Hampshire. The investment will deliver greater operational flexibility & efficiencies and is in line with Medina’s strategic focus to enhance further its ability to service the fresh milk & cream requirements of the major multiple retailers. It will mean that the milk of some 96 local dairy farmers will now be processed at the dairy, securing the jobs of Watson’s existing 95 employees and resulting in the creation over the next 6 months of up to 25 additional new roles.
Watson’s Dairy, which is already a Grade A British Retail Consortium accredited fresh milk & cream production facility, will benefit from the installation of a state-of-the-art, high speed, filling line, automatic trolley packing and additional milk & cream silos. The investment, which will be completed by late Spring 2017, will expand Medina’s operational capability in the South East of England and will complement its recent winning of significant new fresh milk supply contracts with major retailers including Sainsbury’s and Iceland Foods. At the same time, Medina will continue to invest in the development of its ‘Watsons’ branded milk which is already generating sales of in the region of £65 million, with a growing customer base in the convenience retail and foodservice sectors of the market.
Mike Sheldon, Medina Dairy’s Managing Director, said: “This major investment at Watson’s will further enhance our ability to be a credible and competitive supplier of fresh milk & cream to major retailers. It will enable us to deliver greater operational flexibility & efficiencies, enhanced product segregation capabilities, and improved levels of customer service. Medina has already made strong progress winning major fresh milk supply contracts with the likes of Iceland Foods and Sainsbury’s, and this latest investment I believe will enhance our offer to both existing and new customers.”
About Medina Dairy
Medina Dairy is a major supplier of fresh milk and cream, dairy and bakery products to the retail, convenience, wholesale and foodservice sector. The business was originally started in 1980 by Sardar Hussain and his family and in 1992 Medina Dairy Ltd was established to focus on the supply of milk.
Today, Medina supplies its great tasting Watsons and Cymru milk & cream brands as well as specific retailer own label milk direct to some 5000 locations on a daily basis. Its customer base consists of a wide range of retail, wholesale and food service customers.
In 2004 Medina acquired Watson’s Dairy, in Hampshire and in 2007 the processing assets of Buckley’s Dairy in West Yorkshire. Both dairies are Grade A, British Retail Consortium accredited, production facilities. These existing fresh milk production facilities are now being complemented by Medina’s securing of an agreement which became effective in March last year to process an additional 100 million litres of milk per annum at the Severnside dairy for a minimum of 5 years.
In May 2016, Medina Dairy was awarded a contract to supply fresh milk and cream to Sainsbury’s. The contract, which will commence from July 2017, will see Medina process fresh milk and cream at its Grade A BRC accredited Watson’s Dairy located in Hampshire for supply to a proportion of Sainsbury’s stores in the South of England.