2 min read - 9 Apr, 2026
Plans approved for new £100m Wiltshire Farm Foods facility
Wiltshire Farm Foods has secured planning permission for a new £100m food production facility in Trowbridge.
The new facility, known as Kitchen West, will be located on the Canal Road Industrial Estate. It will house a six‑line production plant, with three production lines operating initially and capacity for a further three to be added as demand increases.
The ready meals producer applied in July 2025 to build its new facility, and less than a year later, Wiltshire Council has given the go-ahead for the new development. Construction is expected to commence in summer 2026, with its existing Mill Site kitchens on Canal Road remaining fully operational alongside the new facility.
Wiltshire Farm Foods is part of the Apetito group, whose shareholders will be investing over £100m into the new food production facility.
Wiltshire Council has approved a planning application from Apetito for a new £100m food manufacturing facility in Trowbridge / Picture: Apetito
Ian Stone, CEO of Apetito and Wiltshire Farm Foods, said: “We are delighted that planning permission for Kitchen West has been granted by Wiltshire Council. This is an important milestone for us and a bold step forward in our ambition to lead the market with one of the most sustainable food production facilities in the UK.
“This new facility represents an investment in the long‑term future of Wiltshire Farm Foods in Trowbridge. Kitchen West will play a vital role in supporting our continued growth and helping us to meet increasing demand. It will enable us to expand our production capabilities and continue delivering high-quality meals for the customers who rely on us every day.
“Most importantly, this is an investment in our people. We are proud to be a significant employer in the local area, and Kitchen West will help us safeguard and create highly skilled jobs for many years to come.”
Apetito is currently the largest private employer in Trowbridge, with around 670 of its 2,000-strong UK workforce based locally. The company has reaffirmed its long-term commitment to staying in the town to retain and support its skilled workforce.
Apetito serves the healthcare, care homes, education, and social care sectors, as well as delivering meals to customers at home through its Wiltshire Farm Foods brand.
